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2024
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Foreigners Have Become More Inclined to Drink Korean Alcoholic Beverages!

Infographic News

2024/02/07 14:41:53
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Foreigners Have Become More Inclined to Drink Korean Alcoholic Beverages! Alcoholic beverages produced in Korea, including soju, beer, cheongju (refined rice wine), takju (unrefined rice wine), and fruit wine, each have distinct charms, making them enjoyable for anyone based on their preferences. Then how has the perception of Korean alcoholic beverages changed among foreigners over the past year? According to the '2023 Overseas Korean Food Consumer Survey' conducted By the Korean Food Promotion Institute, the proportion of foreigners Who have experienced Soju increased in 2023, while their willingness to consume Korean alcoholic beverages also recorded a 4.3% increase from the previous year. Let's take a look at the infographic below to see how the awareness level and consumption experience of Korean alcoholic beverages has changed among overseas Hansik consumers. - Research conducted by the Korean Food Promotion Institute -

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